It’s no secret that Instagram can be a powerful marketing tool – especially in the fashion industry. If you’re a fashion brand or designer, using Instagram to reach out to potential customers can be a great way to grow your business. But with so many brands and influencers on the platform, how can you make sure your fashion business stands out?
That’s where we come in. At Fabusse, we specialize in helping fashion brands create and execute winning Instagram marketing strategies. Below, we’ve listed 10 reasons why Instagram should be a part of your fashion marketing plan.
- Instagram has over 800 million active monthly users – that’s a lot of potential customers!
- With 70 million photos posted every day, there’s always something new and exciting to see on Instagram.
- People are already talking about fashion on Instagram – in fact,
1- Ability to cashing in Purchasing Power
Instagram is a powerful tool for fashion brands – over ⅓ of users have used the platform to purchase a product online. What’s more, 75% of users take action, such as visiting a website, after seeing an Instagram ad. If you’re looking to reach more potential customers for your fashion brand, properly done Instagram ads can make a big impact.
2 proper customer targeting
At Fabusse, we know how to use פרסום ממומן באינסטגרם ad platform to reach your target audience. By constantly targeting future shoppers through Instagram ads, we can open up new possibilities for your business as people will find your products and services more interesting and ultimately make a purchase. We can even help you with retargeting on the basis of Instagram post engagement.
By taking your Instagram marketing strategy to the next level, we can implement a specific sales funnel that will reach out to more shoppers and customers. Contact us today to learn more!
3- Tracking your Campaigns
trategy, template design, and hashtags based on research can help increase your sales and leads. With Instagram ads, you can track all of this information and see a clear ROI. Once we set an objective or goal for your fashion brand, we can measure it to see the results. 4- Extra Features For Business Profiles
An Instagram business account can be a valuable asset for any fashion brand. The platform offers a wide range of features that can help promote and grow your business in different ways. A well-crafted bio and a clear, visually appealing layout can help your followers understand your product or service in a much more effective way.
5- We will help you to Reach Untapped Customers
If you didn’t know already, 50% of people who use Instagram visit business profiles every day. That being said, if you’re in the fashion industry and don’t have a plan for Instagram, you’re missing out on a lot of potential customers. However, we can help you bridge that gap and reach your target audience!
6- Building your fashion brand
Remember that there are 800 million people on Instagram (and growing), so you have the potential to turn them into loyal customers depending on your fashion product. Instagram has its own advantages in terms of organic traffic and functionality, which will help you build a strong and natural relationship between your brand and your followers. There’s nothing better than having a list of customers who believe in your product!
7- Proper relationship with your followers
Instagram offers a great opportunity for brands to engage with their customers and followers. With engagement rates 10 times higher than Facebook, 54 times higher than Pinterest, and 84 times higher than Twitter, Instagram is a powerful platform that should be used to its fullest potential.
We can help you capitalize on this advantage by simulating more possibilities of conversation, from followers to customers. This can be done with a proper communication plan that involves answering questions, liking comments, and more. By taking advantage of Instagram’s engagement potential, you can take your brand to the next level.
8- under stand your custom base
All of your buyers are real people who are shopping from a virtual platform, so it is very important to understand their mentality and what they are looking for. Analysis of your customers and making a plan according to them can help you get much better results. Creating content that includes photos, texts, and hashtags that are relevant to your brand can help you attract more customers.
9- Appealing Visuals
One of the things that sets Instagram apart from other social media platforms is its focus on photos and videos. As a fashion brand, it’s important to create a unique style for your presence on the platform so that people can easily identify and connect with your content. Your brand should have a distinct Instagram template that will make you stand out from the rest.
